Post by huangshi715 on Feb 15, 2024 11:03:26 GMT
Super actionable! 6. Leveraging Marketing Psychology to Boost Revenue Per Session sean-ryan Leveraging Marketing Psychology to Boost Revenue Per Session by Ryan Urban and Sean Shahparast (Bounce Exchange) for KISSmetrics. Presenters Ryan Urban and Sean Shahparast are in the business of CRO at Bounce Exchange, a company that makes automated marketing software to capture abandoning visitors. Accordingly, this webinar has one goal: to help ecommerce companies improve their conversion rates. Throughout the webinar, Ryan and Sean: Play a “Pick the Winners” game, where audience members must guess the winner of real-life A/B test examples.
Share the psychology behind the winning variation. Share many actionable tactics Senegal Email List about landing page, product page and checkout page optimization. This is a fun, fast-paced presentation. Check it out here. Webinar marketing tip: This is a great example of a webinar that engages the audience by making the presentation about participation. 7. Agile Content Marketing for Increased Conversions heidi-cmi Agile Content Marketing for Increased Conversions by Heidi Bullock (Marketo) for Content Marketing Institute. Heidi Bullock of Marketo starts off this webinar with an encouraging statistic: 68% of consumers spend time reading content from .
If you have a blog, that’s good news, but how do you turn those readers into customers? Heidi breaks down how to: Measure the ROI of your content marketing in relation to goals you have set. Determine which content is appropriate for which stage in the buying process. Know which content should be gated and on which social channel. Leverage your content at various stages of the customer lifecycle by repurposing it (with tons of suggestions on how to do this). If you’re a content marketer, this one is a must-see. Webinar marketing tip: At the end of the presentation, Heidi pauses on a slide of “Tweetable Takeaways.” This encourages people to spread the word and also serves to summarize all of her key points in a digestible format.
Share the psychology behind the winning variation. Share many actionable tactics Senegal Email List about landing page, product page and checkout page optimization. This is a fun, fast-paced presentation. Check it out here. Webinar marketing tip: This is a great example of a webinar that engages the audience by making the presentation about participation. 7. Agile Content Marketing for Increased Conversions heidi-cmi Agile Content Marketing for Increased Conversions by Heidi Bullock (Marketo) for Content Marketing Institute. Heidi Bullock of Marketo starts off this webinar with an encouraging statistic: 68% of consumers spend time reading content from .
If you have a blog, that’s good news, but how do you turn those readers into customers? Heidi breaks down how to: Measure the ROI of your content marketing in relation to goals you have set. Determine which content is appropriate for which stage in the buying process. Know which content should be gated and on which social channel. Leverage your content at various stages of the customer lifecycle by repurposing it (with tons of suggestions on how to do this). If you’re a content marketer, this one is a must-see. Webinar marketing tip: At the end of the presentation, Heidi pauses on a slide of “Tweetable Takeaways.” This encourages people to spread the word and also serves to summarize all of her key points in a digestible format.